We had the opportunity to attend IBM's Think conference held in Las Vegas, all over the MGM and Mandalay Bay, from March 19th till 22nd 2018. Happening in the busiest week of Spring conference season, I could make it only for one day, invited by the IBM Partner conference, that was happening in parallel.
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Here is the 1 slide condensation (if the slide doesn’t show up, check here):
Want to read on? Here you go:
IBM brings Partner program to 21st century – I had the opportunity to attend the PartnerWorld program events and it was good to learn that the partner program is making jolts into the 21st century, with simplifications for partners to do business with IBM, cutting down the incentive system from a triple digit to a single digit number, giving partners sandboxes to evaluate, create and sell joint offerings. To a certain point surprised this is only happening now - but better now than later or never. Talking to partners the top concerns remain channel conflict with IBM's direct sales force, while the top wish was for IBM to build up dedicated partner pre-sales capacities (in North America). Common concerns, fears and wishes from partners towards their product / platform vendor.
ICP picks up speed– IBM has re-positioned it’s hybrid cloud offerings, formerly BlueMix local with IBM Private Cloud (IPC), basically providing the same value proposition as before – a platform for enterprises to build their next generation applications on. Apart from the development tools, IPC has a twist on operation management and monitoring, an important aspect of a hybrid cloud. Being able to securely scale code and monitor the next generation application is important for enterprises. And it being 2018 – Kubernetes is a key aspect to make this happen, and IPC leverages Kubernetes to achieve load portability across clouds. The product team gave me a private preview demo on what is coming later in the year, and it looks promising in terms of capability and usability, especially for IBM shops, and potentially beyond.
IBM ML comes to Swift - IBM has been closely working with Apple on Swift, pretty much since the launch of Apple's new programming language. The joint solutions are built on the platform, and given the IBM push on cognitive / Watson / ML / AI, it's key that developers on the Swift platform that are building applications in and for the IBM ecosystem can leverage IBM AI / ML services for the iOS applications. Something joint customers expected and IBM now has (finally) delivered. I had some good conversations with early adopters.
On the concern side IBM needs to learn how to put out a mega conference, to maximize value for attendees and return of event dollars. It has massive experience of a single property events in Las Vegas, you name it and IBM has been at the respective casino. Multiple property events in Las Vegas are hard for all vendors who have outgrown a single property, but IBM can do better connecting them. And on the product innovation side, it felt at times that announcements could have been made earlier, but were held for Think. Understandable, but a fine line to walk for any vendor. It will be good to see what IBM can create and deliver in the next 12 months, giving a better insight of the innovation power that IBM can harness.
But for now, good to see a single event happening, aligning all messaging, product, offering and services cycles, for a first combined event, Think 2018 was a good start. Stay tuned.
Also - check out a Twitter Moment of IBM Think 2018 here.
More on IBM:
Find more coverage on the Constellation Research website here and checkout my magazine on Flipboard and my YouTube channel here.
Prefer to watch – here is my event video … (if the video doesn’t’ show up – check here)
):
Here is the 1 slide condensation (if the slide doesn’t show up, check here):
Want to read on? Here you go:
IBM brings Partner program to 21st century – I had the opportunity to attend the PartnerWorld program events and it was good to learn that the partner program is making jolts into the 21st century, with simplifications for partners to do business with IBM, cutting down the incentive system from a triple digit to a single digit number, giving partners sandboxes to evaluate, create and sell joint offerings. To a certain point surprised this is only happening now - but better now than later or never. Talking to partners the top concerns remain channel conflict with IBM's direct sales force, while the top wish was for IBM to build up dedicated partner pre-sales capacities (in North America). Common concerns, fears and wishes from partners towards their product / platform vendor.
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| Teltsch in the Partner Keynote |
ICP picks up speed– IBM has re-positioned it’s hybrid cloud offerings, formerly BlueMix local with IBM Private Cloud (IPC), basically providing the same value proposition as before – a platform for enterprises to build their next generation applications on. Apart from the development tools, IPC has a twist on operation management and monitoring, an important aspect of a hybrid cloud. Being able to securely scale code and monitor the next generation application is important for enterprises. And it being 2018 – Kubernetes is a key aspect to make this happen, and IPC leverages Kubernetes to achieve load portability across clouds. The product team gave me a private preview demo on what is coming later in the year, and it looks promising in terms of capability and usability, especially for IBM shops, and potentially beyond.
 |
| Teltsch in convo with Wylie |
IBM ML comes to Swift - IBM has been closely working with Apple on Swift, pretty much since the launch of Apple's new programming language. The joint solutions are built on the platform, and given the IBM push on cognitive / Watson / ML / AI, it's key that developers on the Swift platform that are building applications in and for the IBM ecosystem can leverage IBM AI / ML services for the iOS applications. Something joint customers expected and IBM now has (finally) delivered. I had some good conversations with early adopters.
MyPOV
After a one year hiatus of no conferences and events, IBM is back having a user conference. It has consolidated all the many separate conferences that IBM used to have in one single one, which is of course a major challenges for all involved... but a good change in my view. Customers could not afford to attend 4-5 conferences a year, if they were fully bought into the IBM offerings... moreover, customers had to connect the dots between the various offerings, which at times, where not synced... as each conference would plan it's product and announcement cycles around their individual conferences... Think makes a difference here, aligning messaging, and likely over time product release cycles... that makes it easier for customers and prospects get an overview at a coordinated point in time of the many IBM products, offerings and services. It was good to see the focus of the new partner management regime on making it easier and simpler for partners to do business with (or for?) IBM. Always a good true north for a partner organization.On the concern side IBM needs to learn how to put out a mega conference, to maximize value for attendees and return of event dollars. It has massive experience of a single property events in Las Vegas, you name it and IBM has been at the respective casino. Multiple property events in Las Vegas are hard for all vendors who have outgrown a single property, but IBM can do better connecting them. And on the product innovation side, it felt at times that announcements could have been made earlier, but were held for Think. Understandable, but a fine line to walk for any vendor. It will be good to see what IBM can create and deliver in the next 12 months, giving a better insight of the innovation power that IBM can harness.
But for now, good to see a single event happening, aligning all messaging, product, offering and services cycles, for a first combined event, Think 2018 was a good start. Stay tuned.
Also - check out a Twitter Moment of IBM Think 2018 here.
More on IBM:
- Event Report - IBM World of Watson - IBM's bets its future on Watson - read here
- Progress Report - IBM Alliances Insights - Deep Plans, now it is execution time - read here - read here
- News Analysis - Workday, IBM Form Strategic Partnership on the IBM Cloud - The IaaS vendor race for SaaS load is on - read here
- News Analysis - IBM Boosts Support to OpenStack's RefStack... first serious attempt to make OpenStack interoperability real - read here
- Event Report - IBM Interconnect - IBM innovates and partners into the hybrid cloud era - read here
- News Analysis - IBM and VMware announce partnership to accelerate enterprise hybrid cloud adoption >> Looking promising - read here
- Event Preview - IBM Interconnect 2016 - read here
- Site Visit - IBM Design Studio Austin - read here
- MarketMoves - IBM strikes 3x in Fall - Cleversafe, The Weather Company and Gravitant - read here
- News Analysis - IBM launches Industry's First Consulting Practice Dedicated to Cognitive Business - a good move it's early times - read more
- News Analysis - IBM plans to acquire Cleversafe to propel Object Storage into the Hybrid Cloud >> a good move. Read here
Market Move - IBM acquires StrongLoop - nodejs comes to BlueMix - read here - News Analysis - IBM and ARM Collaborate to Accelerate Delivery of Internet of Things - The IBM NextGenApps Stack emerges - read here
- Progress Report - IBM Cloud makes good progress - but needs to attract more load - read here
- Market Move - IBM gets into private cloud (services) with Blue Box acqusition - read here
- Event Report - IBM InterConnect - IBM makes bets for the hybrid cloud - read here
- First Take - IBM InterConnect Day #1 Keynote - BlueMix, SoftLayer and Watson - read here
- News Analysis - IBM had a very good year in the cloud - 2015 will be key - read here
- Event Report - IBM Insight 2014 - Is it all coming together for IBM in 2015? Or not?
- First Take - Top 3 Takeaways from IBM Insight Day 1 Keynote - read here
- IBM and SAP partner for cloud - good move - read here
- Event Report - IBM Enterprise - A lot of value for existing customers, but can IBM attract net new customers? Read here
- Progress Report - The Mainframe is alive and kicking - but there is more in IBM STG - read here
- News Analysis - IBM and Intel partner to make the cloud more secure - read here
- Progress Report - IBM BigData an Analytics have a lot of potential - time to show it - read here
- Event Report - What a difference a year makes - and off to a good start - read here
- First Take - 3 Key Takeaways from IBM's Impact Conference - Day 1 Keynote - read here
- Another week and another Billion - this week it's a BlueMix Paas - read here
- First take - IBM makes Connection - introduces the TalentSuite at IBM Connect - read here
- IBM kicks of cloud data center race in 2014 - read here
- First Take - IBM Software Group's Analyst Insights - read here
- Are we witnessing one of the largest cloud moves - so far? Read here
- Why IBM acquired Softlayer - read here