We had the opportunity to attend the 'ILoveAPIs' conference in San Jose this week, which is effectively the Apigee user conference. The event took place in the San Jose McEnry convention center ans surroundings with keynotes across the street in the San Marcos Theater and the customer appreciation event happening at the Tech Museum.
Take a peek at the event video:
Take a peek at the event video:
If you don't have a chance to watch - here are my three top Takeaways:
- APIs are alive and well - APIs remain the way how modern software is being connected. Tons of older software running on EDI, but there is no question for which technology to use when building modern, next generation applications.
- Adoption remains challenging - APIs have not reached the bulk of enterprises. Technology itself does not justify the move, the new business trends around Digital Transformation, IoT, Globalization are the starting point to look at APIs for enterprises.
- Monetization and Go To Market becomes clearer - APIs are new for enterprises as they are key to build a platform approach. But open platform approaches are new for most enterprises, understanding how to create and then even more how to operate them is not trivial, as many decisions go against the traditional, 20th century DNA of executives / capitalism of profit maximization.
MyPOV
A good event for Apigee with motivated attendees and eager prospects to understand what they are missing and how to get going with a platform approach in the 21st century.On the concern side, APIs are just a small piece in the overall technology puzzle that enterprises have to sort out in order to build next generation applications. The tech stack vendors will do all they can do to minimize the importance of APIs compared to the rest of the stack, so Apigee will have to keep working on remaining relevant, have a seat at the table and make a difference for enterprises.
The good news is that the vendor is up for exactly that, eschewing tech talk in the favor of business practice change and business model competition. So we are optimistic of Apigee keep doing well and remaining relevant when enterprises build their next generation applications.
More on 'I love APIs' / Apigee:
More on 'I love APIs' / Apigee:
- Event Preview - I love APIs - read here
Find more coverage on the Constellation Research website here and checkout my magazine on Flipboard and my YouTube channel here.