Listen to Natalie, Alan & Holger on their takeaways of Salesforce.com Dreamforce 2014
We are talking about the new announcements
- Analytics cloud powered by Wave (read press release here)
- Lightning development tool (read press release here)
- What is the customer success platform all about
- End User Tips from Natalie, Alan and me for Salesforce customers
End User Advice
- Evaluate Analytics Cloud - Make sure that the value proposition is right - with a list price of $125$ for regular and $250 for a power user there is a steep price tag on Salesforce Analytics Cloud. Evaluate cost vs benefit before jumping into new technology with a DreamForce hype.
- Look at the future of Intelligence - Most enterprises have an Intelligence strategy where they bring enterprise systems data together. Can Salesforce Analytics Cloud provide value here and can it be a potential replacement candidate?
- Start planning for 2015 - Look at what enterprise applications and processes you have already, how do they fit, what do you want to do, determine the gaps, find software for the gaps, but don't forget, software is not everything - there is training and other skills, too as part of the equation - and then get ready for 2015.
- Put Collaboration in Business Context - Don't implement technology as a self purpose, it is valid for social and collaboration, too. Don't implement e.g. Chatter stand alone - but bring Chatter into the context of your business processes, determine how Chatter can complement and enhance business processes across sales, marketing and engineering and more.